The Study on Construct Dimension of City Image using Evaluation-type Affective Vocabulary
AUTHORS
Yeo Hokeun,Dongeui, University
Cheon Youngsoo,Cheongju University
ABSTRACT
This study aimed to examine the construct validity regarding the concept of job competency of university students majoring in tourism. First, previous studies were reviewed, from which key 20 factors were derived to conduct a survey. The survey was conducted on university students majoring in tourism-related studies in Korea from September 20 to October 19, 2016. A total of 759 questionnaires were retrieved, and among them, 698 questionnaires were used for analysis.
KEYWORDS
Evaluation Type, Affective, City Image, Construct, Validity
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